Sundar has left to Kumbakonam for scouting the locales of this new venture as the story is set in a village. Masala will be produced by Kushboo under the banner of Avni Cinemax. The film will start rolling its camera shortly and the actor-filmmaker will wrap up the entire shooting of Masala in a single schedule.
The movie also casts a popular actor in a cameo. However, the details are still under wraps as the director doesn't want to reveal it to maintain the suspense element.